Shimmishango is an online activewear brand based in Sydney, Australia.
Founded by mother and daughter team Tiffiny Lee & Alana Lee in tribute their son and brother Billy, who was diagnosed with autism at a mere 18 months of age. This being the case, fitness has been paramount in ensuring they keep up with Billy and his day to day needs, which will continue throughout the course of their lives. Their extensive journey of self discovery as a family has armed them with the necessary tools to help others understand, no matter how challenging life can become, it’s how you respond to those challenges that makes the difference. With life changing programs on offer, they arm their tribe with the self belief to say “can” instead of “can’t” so they too can live life undefeated. Then there’s the must have range of dynamic activewear on offer, allowing women to look and feel their best on their fitness journey.
When deciding on a business name, the mother and daughter duo wanted their journey to reflect in the name but also for it to be meaningful and fun. As a small boy, Billy owned a toy black panther named Shango. They shared much in common, in that they were constantly on the move. From the moment Billy woke each day, until it was time it was to go to bed, he’d never tire, possessing endless amounts of energy. He’d constantly dance around, seeking the next adventure, Shango always by his side. In short, “shimmy” being known as a form of dance, happened to fit “shango” like a glove, and so the catchy name Shimmishango was born. Shango, the black panther was appointed team mascot for the brand, representing the perfect mix of strength and endurance.
Shimmishango has since grown from humble beginnings, their ever growing social media presence and ultra modern online retail store have adding to their exciting growth. These successes have also been driven by a genuine desire to help others and an unbreakable commitment to the Shimmishango vision to… Live Life Undefeated.
Become part of the Shimmishango family today by joining their social media communities in the links below, or shop the latest looks.
Newsletters, freebies and all the cool stuff HERE.
So… are you ready to Shimmishango?